American chef, restaurateur, television personality and critic. Andrew Zimmern recently joined Next Gen Foods, a technology startup bringing new plant-based products to market. Zimmern works here as a business and culinary consultant. TiNDLE, the plant-based startup’s first brand, produces a plant-based alternative to chicken that has made a big impression on the celebrity chef. Andrew Zimmern said that, according to him, activity in plant-based gastronomy is important for maintaining a healthy food system, which, along with agriculture, has been disrupted for a long time and remains unsustainable. That is why Zimmern decided to cooperate with the TiNDLE brand, he wants to support ecological and at the same time ethical alternatives. Many of Zimmern’s fellow chefs agree that plant-based meats are the future of food, and many are reducing meat both in their restaurants and in their diets.
Snoop Dogg
American rapper, producer, entrepreneur and actor. Snoop Dogg has become the face of several Beyond Meat campaigns, attracting the attention of people who would not